LO2 - Audience and Mood Board

The target audience for the Small Machines website will mainly be parents with male children, who are between the ages of 7-15.  They are mostly ABC1 as they need to be able to afford the products. The hobbies of the people will be people with a creative part to them that are interested in how things work as well as building the toy kits that are available for purchased.


Mood board for target audience, this shows what they are interested in already.