Purpose
The purpose for Pixars website is to advertise and showcase their upcoming films and recent releases. Its a simplistic looking website due to the navigation bar being one of the main focuses on this website. This includes informing people on Feature Films, Short Films, Careers and a general bit of information about Pixar in general. The main audience for this website is a mass audience, as Pixar don't produce films for a niche audience and are on a great scale as far as popularity.
Visitor Needs
Pixar have different pannels on their website which easily navigates between each of their films, showing the user their filmography which is something a user would most likely require from a website for a company that specialises in films. This is presented in the way of a scrolling bar to the user. Another thing that this site has that a user may need is to find out about Pixars social accounts which is located as a link at the bottom of the page.
Information Flow
Pixars website is presented ina very streamline way, a way that they have achived this is by having a scrolling bar. The bar includes all of the films that Pixar has released in their filmography the bar has an arrow on the side of it which when clicked, goes to another set of films they have released before. Their is also a history of Pixar option that is presented in the way of a slideshow, the informations goes from the start of the company to modern day releases by the company. Another way information is presented on the Pixar website is by the job vacencies on the webstie. This shows the different jobs, when clicking on a job it leads the user to more about what hte job owuld entail and how one would apply for the job.
Features
Pixars website is rather basic, but give the user just what they need. These features include a navigation bar, this is useful for a user to swiftly navigate between each film. Once clicking on a film a drop down menu feature appears, once clicked the drop down menu reveals a series of videos that are all different trailers related to the film that has been clicked. Another feature with the Pixar webstie is if you click the logo at the top left hand corner of the page it takes the user back to the home page.
Benefits
The benefit of Pixars website is that it gives people who are fans of Pixars films a chance to view their filmography. And trailers from other films that they are interested in by the same company.Another benefit from the Pixar website is the fact that it has career options for a user. This is useful for people who are interested in getting into the animation buisness, but they also have other jobs available such as going into finance, which is all about projecting how much money a specific product will cost to produce.
Content
The content on the Pixar website has the main focus on their films, the upcoming ones seeming like a much larger priority than their previous ones.
Content
Netflix makes use of an extensive
collection of information that it has on the users through data they
collect in relation to each particular user's account. There is a search
bar on Netflix which allows user to find the specific film or TV show
that they know they want to watch. Alternatively if they want to browse
because they don't know what they want to watch, then they have
recommended films and TV shows based on the genre or content of the
things they've previously watched on Netflix.
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